What if there were one question that could cut through all the noise around personal brand, visibility, and thought leadership?
Not: how many followers do you have. Not: how polished is your content. Not: what company did you work at.
Just one question — and it has nothing to do with you at all.
Bridget McGowen is a professional speaker and author (and Exec Member of Wednesday Women) who has spoken on countless stages, written books, and built a career she loves out of something she discovered along the way.
In our interview with Bridget, we asked what her ‘secret sauce’ was and she replied:
“If you are able to put people in a better position than they were before they met you, then you are golden."
This simple re-frame unlocked a lot for Bridget. She stopped thinking of herself as a speaker who needed to impress a room and started thinking of herself as a partner whose job was to move people forward. The energy changed. The conversations changed. The results changed.
So if you're working to build your reputation — professionally, publicly, or within your own organization — try asking this key question:
Are the people around me, in my work, in my team, in my community, leaving better than they arrived?
If yes, your brand is already building itself.
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This email was inspired by a recent conversation with Bridgett McGowen on The Ripple podcast.
Recently, Bridget hosted a members-only session that inspired many of us to knock on the right doors, ask the right questions, and write a book to tell our stories. Want to be a part of members-only sessions like that? Apply for Exec Membership today.
p.s. Every issue of this newsletter is written by hand, by one of our amazing Wednesday Women team. We encourage you to forward it to a friend or colleague who might appreciate the inspiration!
